Programme Info
This course introduces participants to the entrepreneurial journey from generating ideas to gaining traction in the market place, as well as raising capital and managing finances for successful business operations.
Target Audience
All entrepreneurs and aspiring entrepreneurs, including owners and managers of small, medium and large scale businesses.
Programme
- Basic definitions and understanding the nature of entrepreneurship.
- Concepts and theories of entrepreneurship
- Identify a business opportunity
- Explore the risks and rewards of entrepreneurship
- Key financial decisions for entrepreneurs at the introductory stage of business
- Idea evaluation and market assessment
- Constraints to entrepreneurship.
- Performance measurement